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Tokyo Lifestyle Langham Place Concession
Studio X completed the Tokyo Lifestyle Langham Place Concession in Mongkok, Hong Kong — a new retail design milestone for the Japanese cosmetics brand. Positioned prominently at the department store entrance, the design introduces a bold new expression of the brand’s Gen Z-focused cosmetics retail. With over 20 stores worldwide, Tokyo Lifestyle is now rolling out this concession model across multiple sites in Hong Kong, building on the success of this landmark project.
Client
Tokyo Lifestyle
Location
Hong Kong
Size
Varies 300+ sqft.
Completed
2022
Project Stages:
- Concept Design
- Schematic Design
- Detail Design
- Tender Documentation
- Tender Management
- On-Site Management
The Tokyo Lifestyle Langham Place Concession was designed to complement the overall Langham Beauty Hall while expressing the brand’s youthful personality. Studio X created a retail design that balances harmony with the mall’s aesthetic and a bold identity for Tokyo Lifestyle.
Studio X designed the Tokyo Lifestyle Langham Place Concession to improve brand performance through experiential store design. The project combines practical retail planning with emotive design features, ensuring high utility while attracting Gen Z shoppers in a luxury mall environment.
Use the slider to see the transformation from bare shell to the completed project.
Where required, we provide comprehensive drawing and documentation packages in order to clearly communicate the design to the contractor.
Fictional Site
Real Site
1
We can create the ultimate design blueprint for your brand's future.
Real Site
2
Concept Design is where we lay the creative foundations and test the design limits.
Real Site
3
Schematic Design is where we really start to bridge the gap between concept and reality.
Real Site
4
Detail Design Intent, Documentation & Coordination.
Real Site
5
Documentation Refinement, Coordination & Preparing The Contractors Tender.
Real Site
6
Managing The Tender To Help Our Clients Appoint The Best Main Contractor.
Real Site
7
Contractor Shop Drawing Review & Regular Site Attendance Throughout The Fit-out Process.
Real Site
Post Completion
8
We are experts in creating guidelines manual for stores, restaurants, and malls fit-outs.
