Projects/

China Mobile Flagship Store – Central

China Mobile Flagship Store – Central

Studio X designed the first true retail flagship for China Mobile in Hong Kong’s financial district — a bold step in redefining how the world’s largest wireless carrier presents itself to the public. Moving beyond a transactional telecoms store, the Central flagship introduced a fully branded retail environment that set a new benchmark for China Mobile’s customer-facing presence.

Client

China Mobile

Location

Central, Hong Kong

Size

3000 sqft

Completed

2019

Project Stages:

  • Concept Design
  • Schematic Design
  • Detail Design
  • Tender Documentation
  • On-Site Management
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Journal

The Central flagship was designed as a platform for enterprise connectivity, learning, and future technology. Located in Hong Kong’s busiest business district, the store demonstrates how 5G supports smart workplaces, advanced security, and city-wide IoT applications.

Interactive zones allow enterprise clients to test workplace tools, data-driven platforms, and digital transformation solutions. Consumer areas highlight lifestyle devices and AR/VR experiences, making the store relevant to both corporate visitors and the public.

Studio X created a flexible retail environment that positions China Mobile as a leader in enterprise innovation while offering accessible, engaging experiences for everyday customers.

This flagship in Central shows how Studio X designs emotive spaces with real utility. The project exemplifies our approach by turning retail into a platform for 5G and IoT innovation, tailored for both enterprises and consumers.

Site Progress

5G Retail Design Highlighting IoT Enterprise Solutions


Before & After

Slide across to reveal how the space evolved from an empty shell into the finished flagship.

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Drawings & Details

Our team has the in-house capability to produce full tender drawing sets and technical documents to ensure contractors deliver the design exactly as intended.

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