Subscribe to our monthly newsletter
Opinion, insights, articles, new projects, jobs, creative inspiration and a behind the scenes look at our process and approach
Carat Concession
Studio X was appointed by Carat London, an international jewellery brand to create a concession store that could help them re-establish their brick & mortar presence within Asia.
The concept behind the store is both brand awareness and sales driven and driven by the specific requirement of a department store setting. The new concept introduced six 4K LED screens to display the brand's latest campaign and ensure continuity across Carat London’s global marketing through the use of a cloud content management system.
The screen content reflects the product ranges and categories in front of the screens within the glass display cases, therefore making it easier for the consumer to see the jewellery in action on a model for real-life context.
Client
Carat
Location
Hong Kong
Size
300+ sqft.
Completed
2022 - Onwards
Project Stages:
- Concept Design
- Schematic Design
- Detail Design
- Tender Documentation
- Tender Management
- On-Site Management
The project had a short timeline for delivery, so we ran a swift and efficient tender process and then oversaw the fitting out process, reviewing build quality during factory fabrication and during on the on-site installation.
We were able to re-home several fixtures from the previous store, and set about planning them into the space and building a store envelope that would provide an impactful backdrop within the bustling, and competitive environment of SOGO.
Use the slider to see the transformation from bare shell to the completed project.
Where required, we provide comprehensive drawing and documentation packages in order to clearly communicate the design to the contractor.
Fictional Site
Real Site
1
We can create the ultimate design blueprint for your brand's future.
Real Site
2
Concept Design is where we lay the creative foundations and test the design limits.
Real Site
3
Schematic Design is where we really start to bridge the gap between concept and reality.
Real Site
4
Detail Design Intent, Documentation & Coordination.
Real Site
5
Documentation Refinement, Coordination & Preparing The Contractors Tender.
Real Site
6
Managing The Tender To Help Our Clients Appoint The Best Main Contractor.
Real Site
7
Contractor Shop Drawing Review & Regular Site Attendance Throughout The Fit-out Process.
Real Site
Post Completion
8
We are experts in creating guidelines manual for stores, restaurants, and malls fit-outs.
