Discover our market leading Fashion Retail Design service.

We transform and elevate fashion retail brands across Asia and Europe.

At Studio X, we take pride in our unparalleled expertise in creating innovative and captivating retail store concepts. With a strong presence in Hong Kong and Singapore, our talented teams have a wealth of experience in transforming fashion spaces into remarkable shopping destinations that improve the performance of businesses and enhance the reputation of brands.

We have collaborated with some of the world's most prominent brands such as Lululemon, Wrangler and Nike, with a portfolio of successful projects across Asia.

Our Fashion Retail Design Services Span Across Various Formats:

- Pop-Ups

- Concessions

- Flagship Store Concepts

- Department Stores

- Shopping Malls

- Implementation of Existing Guidelines

- Design Adaptation

- Global Roll-Outs

We create unique concept strategies that elevate retail boutiques and showcase brands with our strategically oriented, customer-centric retail design solutions. We tailor every detail to match and emphasise your brand's unique personality, ensuring a seamless blend of retail strategy, design language, buildability and functionality.

We understand the dynamic nature of branded environment design and the need to create a cohesive shopping experience for prominent brands with diverse fashion collections. Our expert designers craft layouts that optimise space utilisation and implement engaging visual merchandising strategies to boost sales.

Our designers skillfully integrate your brand's ethos into every aspect of the retail space, from the physical components such as retail fixtures and fittings, to the service, atmosphere, right down to staff uniforms, soundtrack and tone of voice.

Here's what one of our happy clients had to say:

"I cannot believe how lucky I was to find such a professional design house with expertise in the retail industry. The Studio X team is talented, nimble, and incredibly knowledgeable about retail requirements. Our management (both regional and global) is thoroughly impressed with the work done by the team. Designing for a brand like HABA, with over 80 years of history and under transformation, is challenging. Studio X understood the brand very well, and their proposal is just what we need! I am also impressed by their design proposal; every detail is included, which is convenient to share and communicate with our global team.

Their project and time management skills are the best among all the design houses I have worked with; the team is responsible and will never disappoint you. Studio X is definitely our preferred store design partner in Asia Pacific "

Nicole Wong
Brand & Marketing Director

Haba International Ltd.

We are a full service retail design firm, working from concept to completion through the following phases of work:

- Business Justification and Feasibility

- Brief Development

- Concept Design

- 3D Visualisation

- Fixture Design & Development

- Detailed Design

- Tender Documentation

- Construction Drawings

- Tender Management Services (contractor sourcing, interviews, and pricing reporting)

- Shop Drawing Review

- On-Site Design Project Management

- Sub-Consultant Coordination

- Post-Occupancy Evaluation & Defect Rectification

Our retail design capabilities cover:

- In-Store Experience

- The Customer Journey

- Communication Style

- Cultural Positioning

- Digital Experience

- Architecture & Fixture Design

- Service Design

- Environmental Sustainability Credentials